Reading tip: Why print is so relevant!

The study The Power of Print, available in German and English, is a must-read for anyone involved in media production and media usage!


Editor’s Comment on #HotspotSubscription

#SUBSCRIPTION — The new blog offers opportunities to get involved; be it as a user / reader who subscribes to the blog for free and comments on contributions; or be it even more active as a discussion partner or author of exclusive, relevant technical contributions. You can even suggest topics!

Customer’s Voice: Quantum Leap for Klampfer Druck / Quantensprung für Klampfer Druck

#Subscription — Customers voice via #KlampferDruck: How a biz relationship was switched into a successful partnership for renewal and growth.

News Update September 2019 (03): Insights on platform strategies for the print biz

Good news: digital transformation enables great ideas and tasks driven by #subscription incl. automation via #IoT a.s.o. And creates as well new form of valuable (digital) #communications! 

#Subscription Conversation: It’s not (only) hip or trendy. It is crucial for the renewal of print!

Interesting conversation is about the beauty and benefits of #subscription and (probably) its role as a game changer in the global printing industry.

News Update September 2019 (2): Highlight — Apple relies on subscription for growth!

Apple relies on #subscription for growth | Scientific investigation on subscription in the industrial environment | Conflict: Investigative reporter discovers discrepancies

News Update September 2019 (1) — Printing business is in front!

“The #digitalisation of the world economy is the biggest #project in human history, which nobody can stop, because no one has started it – trillions of investment dollars are waiting to be used.” —Gabor Steingart

Gedanken zum Status quo und zur Zukunft von Subskription

Für die Printbranche ergibt sich durch Subskription die Lösung des vom Branchenverband #BVDM in einer Analyse aufzeigten Dilemmas, dass notwendige Industrie 4.0-Maßnahmen von den meisten Druckbetrieben nicht alleine oder in Eigenregie gelöst werden müssen, sondern dies an die Kompetenzteams des Lieferanten/Subskriptions-Partners delegiert wird, der dann für das reibungslose Funktionieren verantwortlich ist.

Experten-Kommentar: Subscription Based Services

Spannender Expertenbeitrag von Pierre Schramm. Der Marketingexperte mit Leidenschaft für zielführende Innovationen bereit derzeit den 1. Subscription Leaders Summit in Franfurt am Main vor. Zuvor hat er seine (lesenswerte) Sicht der Dinge zum Status quo und zur Zukunft der Subscription Economy dargelegt.